The month of May hosted the ASI MOTOSHOW in Varano de Melegari

The month of May was marked by a major event in the motorcycle world: the ASI MotoShow, which took place from May 9 to 11, 2025, at the Varano de Melegari circuit. This 22nd edition attracted thousands of enthusiasts and showcased historic motorcycles, world champions, as well as the iconic brands in the sector. This gathering is not just a spectacle but also a celebration of motorcycle culture, full of passion and stories. The watchwords this year? History, friendliness, and celebration of legendary motorcycles.

Retrospective on the ASI MotoShow 2025: A must-see event

The Varano de Melegari circuit has become a true institution for cycling and two-wheel culture. Each year, it attracts visitors from all walks of life, from collectors to casual motorcycle enthusiasts. This year, over 80 motorcycle brands and clubs were represented, creating a vibrant atmosphere of camaraderie and passion.

What made this edition a success

The ASI MotoShow 2025 stood out for its diversity and richness. Visitors were able to discover thematic presentations on the history of military motorcycles, racing bikes, and iconic cycles. Among the highlights, the Ubaldo Elli trophy, awarded to Eugenio Lazzarini, highlighted the link between passion and heritage. The former racer was honored for his contribution to the restoration of the Benelli 175 Bialbero GP from 1934, a symbol of Italian ingenuity in the motorcycle world.

Visitors also had the opportunity to meet Giacomo Agostini, a living legend of motorcycling, who shared his passion through memorable anecdotes. His words attest to the growing importance of the ASI MotoShow: "I can’t miss this event, it’s the chance to reconnect with my friends and fans."

• Meeting with Olympic riders
• Themes around historic motorcycles
• Ubaldo Elli trophy awarded to figures from the motorcycle world

This diversity highlights the legacy of motorcycles but also their impact on culture. Enthusiasts were able to explore themes such as "motorcycles in uniform" highlighting the involvement of law enforcement and military motorcycles in society.

The honored brands: Honda, Yamaha, and more

This year, world-renowned brands took center stage, with strong representation from Honda and Yamaha, each with a rich history and significant contribution to the motorcycle world. Yamaha, for example, celebrated its 70th anniversary with an exhibition of iconic models, such as the legendary YZR OW23 that made history in competitions.

Yamaha and the Racing Heritage Club

Marco Riva, project manager of the Yamaha Racing Heritage Club, commented on this edition by saying it was crucial for motorcycle enthusiasts to understand the brand's evolution. The exhibited models, including the YA-1 125 from 1955 and the YZR 500, reminded visitors of the importance of innovation in Yamaha's success. Both vehicles testify not only to technical genius but also to the impact motorcycles can have on their riders.

On their part, representatives from Honda also expressed their pride, especially with the 125 2-stroke, which witnessed a time of close collaboration with Italy. Fausto Gianchristofaro spoke about the incredible success of models like the 125 NSR, which were highly sought after in the classic motorcycle world.

• Diversity of vehicles displayed
• History of Yamaha and its early models
• Importance of Honda in the development of modern motorcycles

Alongside these giants, other brands such as BMW Motorrad, Kawasaki, Harley-Davidson, and Ducati also enriched the event with their presence, attracting even more visitors with their classic models.

The legends of Moto GP and the participation of riders

The ASI MotoShow would not be complete without the presence of renowned riders. This year, Danilo Petrucci delighted the audience with his performance on the Desmosedici GP3. This iconic model not only dominated the tracks but also remains a strong symbol of Ducati's legacy. Petrucci's passion for motorcycles was palpable during the event, transporting the audience on a memorable journey through racing history.

Meetings and sharing: Riders reconnect

The connection between riders and the audience was visible throughout the event. Figures like Benedicto Caldarella, who participated in the World Championship in 1961, made their first appearance in Varano a memorable experience. He shared stories from the past that reminded everyone of the importance of respect and nostalgia in the sport.

• Parade of champions with iconic figures
• Sharing experiences between past and current riders
• Emotions and memories evoked by past races

The Sunday parades, one of the highlights, featured iconic motorcycles as well as military machines. This parade revived a palpable nostalgia among spectators and a respect for the legacy of competitive motorcycles.

A platform for exchanges and passion

The growing success of the ASI MotoShow is also explained by the hard work of organizers like Palmino Poli. The event is becoming a platform for exchanges where bikers, enthusiasts, and institutions come together to share their love for two wheels. This year, the presence of the honorable Gian Marco Centinaio, Vice President of the Senate, testifies to the event's impact, attracting attention not only from the public but also from political decision-makers.

Societal and cultural impact of motorcycles

The ASI MotoShow is not just a simple gathering but acts as a showcase of motorcycle culture. Presentations on themes such as "motorcycles in uniform" show how motorcycles have played a crucial role in society, highlighting vehicles used in emergency situations or by law enforcement.

• Celebration of vintage service motorcycles
• Presence of law enforcement and their role in the event
• Importance of motorcycles in popular culture

This blend of passion, culture, and the heritage of motorcycles has made the ASI MotoShow a must-see event for all two-wheel enthusiasts.

The future of the ASI MotoShow: a promise of evolutions

With each edition, the ASI MotoShow gains popularity and richness. Organizers are already preparing for the next edition with promises of significant improvements. The return of former riders and the engagement of new brands illustrate the vitality of this event. Moreover, the free admission remains a strong point, allowing everyone to access this festival dedicated to motorcycle lovers.

A shared future

Industry players, from old to new enthusiasts, continue to dream and collaborate to make the ASI MotoShow an example of friendliness and passion. The synergy between brands and enthusiasts is essential to ensure the sustainability of the event. The biking community, united by a common spirit, is the origin of this event. The passion for motorcycles transcends generations, and this is evident at every edition.

• Collaboration between brands
• Commitment of future enthusiasts
• Preparation of innovative events for the future

Each edition of the ASI MotoShow is a celebration of motorcycle culture, reinforced by the love and passion of participants and organizers who continue to grow this event exponentially.

Source: www.caradisiac.com